Resources

Windstream Communications

Challenge

The Yellow Pages Division of Windstream Communications partnered with Pitney Bowes Software to improve its process of supporting the marketing and sales teams. Its current process offered few useful details and were laborious to update and distribute.

Solution

Pitney Bowes Software provided Windstream Yellow Pages, previously Alltel Publishing, with a quick, flexible way to analyze key demographics and helped the company streamline the creation and distribution of directory coverage area maps to its advertising sales force.

Category: Communications

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