Rexall
Challenge
Rexall needed a site selection strategy that was able to support its aggressive expansion strategy and help it retain its status as Katz Group’s flagship brand, a true challenge given Rexall’s adoption of a unique pharmaceutical concept, complete with drive-thru facilities.
Solution
Rexall works closely with Pitney Bowes Software (formerly MapInfo), leveraging its market optimization application to assess its current portfolio of stores, optimize deployment of capital and real estate resources, improve its site selection strategy and maximize ROI.
Category: Real Estate, Restaurant, Retail