Pepperidge Farm

Challenge

Pepperidge Farm has an extensive distribution system with multiple territories, distinct customer requirements and frequently-changing boundaries. For years, the company manually updated its records, which was inefficient and time-consuming. The company needed to display territory boundaries with highly visual, dynamic maps via the Web for easy, on-demand employee access

Solution

Pitney Bowes Software provided its MapInfo Stratus® solution to help Pepperidge Farm create a unified system for mapping its distribution boundaries.  In addition to Stratus, Pepperidge Farm Pitney Bowes Software’s MapInfo Professional®, MapMarker Plus® and StreetPro® display solutions which empowered Pepperidge Farm with an efficient solution for organizing, analyzing and sharing data throughout the organization.

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