CIMB Bank
Challenge
CIMB Bank’s consolidated statement engine could only handle accounts hosted on its mainframe. It also lacked system robustness and was unable to support personalized 1:1 marketing communication. These deficiencies resulted in customers receiving multiple monthly statements and wastage of marketing hardcopy.
Solution
CIMB Bank turned to Pitney Bowes Software for an end-to-end customer communication management solution that integrates and consolidates data from a variety of source systems, consolidates statements, and enables 1:1 marketing.
Category: Financial