AUSTAR United Communications
Challenge
Austar needed to be able to accurately identify and profile its customers and prospects, and provide the foundation for increasinlgy sophisticated targeting for acquisition and increased customer revenues.
Solution
The Envinsa® platform has proven to be very much an enterprise-wide tool, with data warehouse software development and DBA’s all leveraging the technology to solve what have, in many cases, been long standing problems. The stability and performance of the system has been excellent, and the effort involved in supporting the platform has been minimal.
Category: Communications