Blog Posts by Clarence Hempfield

I was at a party over the holidays, on Christmas Eve actually, and the kids had my neighbor’s laptop open all night, busily tracking Santa Claus’ progress delivering toys all over the world.  And my neighbors were pretty excited about it, pretty geeked up about how cool it was that NORAD would do something like that for kids. Meanwhile, I was thinking that what these kids were really doing was using all the available data they had to put some transparency on their supply chain and how, in fact, their supplier (Santa) was using geospatial data to achieve just in time delivery.

We’re excited to announce that Pitney Bowes Software was ranked a “leader” in the recently published Forrester Wave: Document Output For Customer Communications Management, Q3 2011. Not only did we receive the highest score for overall strategy (4.67 out of 5), Craig Le Clair vice president and principal analyst at Forrester Research said in the report, “Pitney Bowes enters the leader circle through acquisition and planned integration of analytics software to guide customers across channels – a potential game-changer for DOCCM.”

According to the National Health Care Anti-Fraud Association (NHCAA), in 2007 the U.S. spent $2.26 trillion on health care and processed more than 4 billion health insurance claims. And while only a relatively small number of the 4 billion claims were fraudulent, those that are carry a staggeringly high cost.

Recently, I attended the CRM Evolution 2010 conference and had the pleasure of watching a presentation entitled, “Driving superior client engagement: Merrill Edge Advisory Center case study,” by Aaron Tellier.  Mr. Tellier is the Director of CRM Strategy within Merrill Lynch’s Global Wealth & investment Management group.  During Aaron’s presentation he discussed five processes and/or categories that he and his team used when segmenting their existing customer base – Retain, Repair, Confirm, Expand and Advocate.