Pitney Bowes MapInfo to Launch Momentum, a Powerful Canadian Demographic Insights Report
Canadian Media and Customers to Benefit from Geodemographic Research on Current Trends and Timely Issues Affecting Canadians
- Carol Wallace or Amanda Munroe
- Phone: 203-351-6974 or 617-779-1816
- eMail: PBBI@shiftcomm.com
Troy, New York, — October 09, 2008
Pitney Bowes MapInfo, the leading global provider of location intelligence, today announced that its Toronto-based data team, led by Chief Demographer Thomas G. Exter, will publish quarterly research reports focused on Canadian demographic trends and forecasts important to Canadian business leaders. Pitney Bowes MapInfo Momentum: Demographic Insights will debut later this month, and the inaugural issue will focus on immigration trends in Canada.
Pitney Bowes MapInfo provides a single source for consistent and timely data on more than 240 countries worldwide, helping companies better evaluate markets, customers and competition. Pitney Bowes MapInfo's extensive offerings include comprehensive geographic and street data for analytical mapping, specialized geographic data sets for focused business analyses, demographic data on customer lifestyles and neighbourhood clusters and industry-specific data.
"We realized we were sitting on a gold mine of demographic data that could be tapped through proper analysis and interpretation for the benefit of business decision makers," said Dr. Exter. “Our new quarterly forecasts will help businesses uncover significant trends and gain new perspectives on the future."
Thomas Exter has more than 25 years of experience in the field of demographics and has been Pitney Bowes MapInfo’s lead demographer since 1999. Tom's team is primarily responsible for the development of demographic estimates and projections for Canada and the U.S. He holds a Ph.D. in sociology, majoring in demography and Latin American Studies, from Cornell University.
About Pitney Bowes Business Insight
Pitney Bowes Business Insight, a division of Pitney Bowes Software Inc., a wholly-owned subsidiary of Pitney Bowes Inc., helps organizations to acquire, serve and grow customer relationships. Our leading-edge solutions in the areas of Customer Intelligence, Customer Communications and Customer Care enhance our customers’ operational systems and workflows, enabling them to manage their customer relationships more effectively. We offer unique and compelling capabilities, including location intelligence; GIS; predictive analytics; data quality, management and integration; and customer communications management. In combination, our solutions and capabilities deliver customer insights that create competitive advantages. Leading companies, government agencies and systems integrators rely on our global expertise and decades of leadership to improve their operational effectiveness and business results. Visit www.pbinsight.com and www.pb.com for more information.
About Pitney Bowes MapInfo
Pitney Bowes MapInfo, part of Pitney Bowes Inc. (NYSE:PBI), is the leading global provider of location intelligence solutions, integrating software, data and services to provide greater value from location-based information and drive more insightful decisions for businesses and government organizations around the world. The company’s solutions are available in multiple languages through a network of strategic partners and distribution channels in 60 countries. Visit www.mapinfo.com and www.pb.com for more information.
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Of Note
This press release contains forward-looking statements involving risks and uncertainties. Any statement not a statement of historical fact is a forward-looking statement, including without limitation statements concerning demand for and benefits of Pitney Bowes MapInfo products and integration of its products with existing solutions. Actual results could differ materially from those stated or implied in forward-looking statements due to a number of factors, including those factors contained in the Company's most recent annual report on Form 10-K filed with the Securities and Exchange Commission under the heading 'Risk Factors.' Pitney Bowes MapInfo takes no responsibility to update any forward-looking statements.